Ashley Rastetter, assistant director of student engagement, expects to finalize the headlining artist for Summer Sendoff by the end of this week. This year’s Sendoff artist announcement will be the latest since at least 2014. Before this year, the latest reveal came in 2018, when Social Board made their announcement on March 29.
Part of the reason for the delay in the announcement is because prior to a written agreement, another artist the College was talking to couldn’t accept the offer due to other commitments. Once that artist declined, the College worked to contract with another artist.
“Right now, we have one artist that has confirmed with a signed contract for our opener. And we are confirmed with an artist for a headliner; however, we have not received their contract back,” Rastetter said. “We have done some edits, we’ve signed it and they’ve taken it to review, so that is kind of where the holdup is on the announcement, because in our process, we don’t announce anything until we have the documents in hand.”
The College works with an entertainment company to book artists for Sendoff. In the event that the artist cancels, the agency will help find another artist, though Rastetter believes that to be unlikely.
Grant Miner ’19 contributed reporting.
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